You are here: Home  »  News  » 


News » 

W Bellevue opens with video game launch

Published: 16/06/2017 - Filed under: Home » News »

  • Print
  • Send

W Bellevue opens in the heart of the tech world. And the marketers have done something new – launched a video game along with the property --- Belle the Bear.

Belle the Bear

"Bellevue is a gamer's city, so we thought it would be fun to tap into that energy but with a W twist," said Anthony Ingham, Global Brand Leader, W Hotels Worldwide.  "Creating Belle the Bear, a throwback game with an innovative edge, is just another example of how we are constantly looking for new ways to engage with future W fans on their own turf.  Plus, it's a fun way to celebrate the opening of W Bellevue!"

The property offers 220-guest rooms and 25 suites including a signature WOW suite. 

Interested in playing the video game?? Visit BelleTheBear.com.   Or just want to learn more about the property?  Head to WBellevue.com.  Social media aficionados can join the conversation with @WBellevueHotel, @WHotels and #BelleTheBear.

by Elizabeth Atkinson

Bookmark with:

ADD A COMMENT » 

Login details

To add a comment, please enter your email address and password.

Keep me signed in until I sign out

New users

If you are not already registered with us, please enter your email address and chosen password above, and also complete the details below. Your screen name will be displayed on our website.

Your message





TOP SECTIONS »

World Wise

World Wise

Cultural awareness and effective communications for doing business around the world »
Read more »

Chasing totality

Chasing totality

For an intrepid few, globetrotting in the shadow of the moon is a celestial experience like no other
Read more »

Activity hub

Activity hub

Shanghai’s Hongqiao district is fast developing as an international business and transportation center
Read more »