British Airways exclusive Concorde Rooms at both New York’s JFK and Heathrow Terminal 5 have reopened. Both of these facilities have been closed since March 2020. The reopening of the Concorde Rooms follows the reopening of the airline’s Galleries lounge which resumed operations at the start of August.
The access to the Concorde Rooms limited to ticketed first class passengers and one guest, or holders of a Concorde Room Card, which requires a traveler to accumulate 5,000 Tier Points a year.
Customers in the Concorde Room will continue to receive table service across the whole lounge. However in the other lounges, visitors will use the airline’s new digital ‘Your Menu’ service to order food and drinks from the menu, which is brought directly to their seat in the lounge by using a QR code close to them.
Concorde Room customers will also have access to the new ‘Forty Winks’ EnergyPods which the airline has installed in its First Lounge and Concorde Room. Customers will be able book a sleep pod via “dedicated hosts.”
British Airways has partnered with a mixologist, Mr Lyan (Ryan Chetiyawardana) to create a new cocktail menu with seven cocktails, two of which are unique to British Airways and designed “in celebration of the airline’s heritage and iconic colleagues.”
The two special cocktails are named the Barton and Lawford after Lynne Barton, the first female British Airways pilot, and Bill Lawford, the first ever British Airways pilot in 1919. The Barton and Lawford cocktails are also available in the Galleries Club lounges and First lounge.
British Airways says it will also be “surprising a number of its Bronze Executive card holders on a daily basis in September and October with the taste of Silver Card benefits.” The airline will invite Bronze cardholders who are close to the threshold of Silver to use the one of its lounges at Heathrow with a guest.
“We are looking at every element of the customer experience, from sleep pods and signatures cocktails in our newly reopened lounges, to roast dinners onboard and additional benefits for our card holders,” said Tom Stevens, British Airways’ director of brand and customer experience. “We want flying with British Airways to be memorable. Our teams will continue to innovate, and we look forward to sharing more exciting developments with our customers over the coming months.”