Thinking big is a prerequisite in business. If you don’t, you won’t grow. But, whether they go unnoticed or not, it’s the little things that will form the bedrock of your plans and then facilitate your growth. So, it’s vital that you don’t forget them!
Some of the most important little details to never forget when it comes to business can be foundbelow:
Show your human side
Be it in person or online, showing your human side is a little detail that makes a big impact. It shows your customers that you are not as hard-nosed as bosses usually are when it comes to gaining their trust and business, and it proves that you are willing to put work aside to make sure they are comfortable. When your customers feel happy and confident in your ability, half the battle is already won.
To show your human side, a smile and a laugh, even during important meetings, will go a long way. When you’re online, including language which isn’t overly corporate and direct inyour correspondence with others will help them to feel far easier in the conversation.
Leave your mark everywhere
To get a customer to return, you need to give them something to remember you by. The memory of the good work you did for them might not be enough to draw them back to you again, and your business card might just get lost in their purse or wallet. You need to provide them with something to hold onto and to do that you should leave your mark everywhere. Even when it comes down to giving water away, your name, logo or trademarked slogan should be embroideredupon the custom water bottles that you provide. It’s the little details that’ll keep you in the eye of your customers, and, therefore, make them far more likely to return to you.
It’s easy to forget to document important happenings in your working environment, especially when they don’t seem all thatimportant at the time and nowhere near enough to jot down and register. Not documenting everything, though, will result in you losing key information and it’ll result in you not being able to work coherently as a result. So, every time something happens of note, be it an interaction with a customer, a complaint, a fallout between employees or anybody injuring themselves on your premises (that one’s a legal requirement), make sure you document it and do so before you forget. Remembering this little detail, although it might not seem important at the time, will be of great importance to you in the future.
It’s okay to think big when you’re in business, as long as you remember all the little details. So, don’t forget all those little nuances that will show your human side during customer interactions, continue to leave your mark wherever and whenever you can, and chronicle everything you think you might need at a later date.
Remembering these little details will make your life as a business owner so much easier!