National Car Rental has announced that loyalty benefits in its Emerald Club are being extended by an additional year. Emerald Club Program Free Days, previously expiring Dec. 31, 2020, now will not expire until Dec. 31, 2021.
The latest loyalty program enhancements are in addition to several previously announced extensions and rollover the company is offering in response to the COVID-19 pandemic.
In the spring, Enterprise announced that Emerald Club members could redeem their earned free days at any participating US Enterprise Rent-A-Car neighborhood location, in addition to National locations, for reservations made by Dec. 31, 2020 for pick up by Jan. 31, 2021.
Now the company is including participating Enterprise Rent-A-Car locations throughout Canada as well.
Both Emerald Club and Enterprise Plus loyalty programs announced extensions to their elite tiers for another year, with expirations going from Feb. 28, 2021, to Feb. 28, 2022. Both loyalty programs also confirmed they would roll over any qualifying rentals and rental days above those needed to get the member to the next tier.
This summer, National extended the expiration date on free days accrued from Emerald Club’s One Two Free (US) and Rent Rent Reward (Canada) promotion from June 15, 2020, to Dec. 31, 2020.
With the COVID-19 pandemic impacting many travel plans, Enterprise Holdings has also rolled out the Complete Clean Pledge across the company’s Enterprise Rent-A-Car, National Car Rental and Alamo Rent A Car brands, as well as its truck rental, vanpooling, corporate fleet management, retail car sales, carsharing and vehicle-subscription services.
“We are committed to standing with our customers, and especially our most loyal customers, to let them know we appreciate and support them, even when they are unable to travel with us,” said Randal Narike, executive vice president, global mobility and customer experience at Enterprise Holdings. “Extending Emerald Club Program Free Days a full year will provide them with more opportunity to use the rewards that they’ve earned.”